The idea for my company came to me back in 2007 while I was shipwreck diving in Australia. A long running fear of mine has always been running into sharks. So on this trip, the inevitable happened, and I bumped into a school of bull sharks, a moment that should have been an extremely petrifying one for me. But it wasn’t.

Instead, it was an enormous turning point for me, and what really sparked the beginning of an idea that would become the inspiration for my business. I realized that fears are irrational. Many of us have them, and they hold us back from living life to the fullest in many ways. One of those biggest fears – is failure. I have realized along the way that I must embrace failure, and it has only helped me to be a better entrepreneur. I like to say, “The hot iron ore scorches in the furnace, but the forged steel blade understands.”

These are the top five ways that I attempt to fail often:

1) Find and