Nowadays the entire human society seems to have forgotten about patience and long term vision; any investment needs a quick result, otherwise it’s considered unprofitable. In terms of freelancing it is converted in almost impossible deadlines but amazing results are required, which is of course unrealizable. Nevertheless, the question remains how to compete in these circumstances…any freelancer is still a human being, with a limited power and workflow, and not a machine or a modern enslave (some clients still have problems accepting this situation). The solution to resist in this harsh way of living is to improve your overall effective power which is determined for any web designer or developer by creativity and efficiency. Letting down the definitions from dictionaries, what is the difference between them? More pragmatically, I believe that a person is truly creative when people seeing his work say “wow!” ; a person is efficient when people still say “wow” and don’t believe that the project is finished in such a short time. Being creative and efficient usually is the benefic result of an enduring experience but surely there are some tips which proved to bring improvements (these works for the majority of the designers and developers, none can have the certitude that these could work for everyone).
1. Organize your schedule very clearly
Some wise people consider that freedom is the worst enemy of the creativity; apparently it could sound wrong or even a little bit crazy but thinking deeper it may be correct. Having a lot of time and possibilities wouldn’t put your brain in difficulty and nothing can force it to work better. A clear and well defined schedule presents two great advantages:
- You can have control over your activities, know what you should do and you are able to forecast when a task can be finished;
- A limited horizon means more productive thoughts and the imagination is stimulated.It is dangerous to fall into the extremity to limit the conditions too much -in this case the creativity is reduced to nil.