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How Should Brands Engage In Google+?

First published on Sahil

Brand pages have now launched on Google+ and the majority of businesses have jumped in with both feet already, beginning to amass followers and engage with them.

Whilst most brands are more than likely still in the process of creating or finalizing their strategy for Google+, for many there will still be a question of engagement – how should a brand engage with users on Google+?

How Should Brands Engage In Google+?Some brands are starting by talking to G+ users in the same way as they speak to their audience on Facebook. Whilst Google+ and Facebook are of course similar in many ways, the conversations in most cases perhaps need to be framed differently in order to get the most out of the