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Twitter has turned out to be a blessing for those business enterprises or individuals who wish to get connected to the vast web world. It is an influential social networking site, which helps you to publicize your work or products in an effective manner; to do this you need to attract followers to your profile so that they can appreciate your amazing work. Increasing followers require a proper strategy that is summarized in the following five points:
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How would you feel if you found out that most people on your blog aren’t reading your post at all? You have this well-thought, killer post which you think deserves recognition from the entire civilized world and yet… people don’t read it.
They SCAN it.
The problem is... a lot of people don’t know how to write for a blog. Just because you learned to write in school doesn’t make you a good blogger. Worse yet, usually it is the people who write like they did in school who make the worse bloggers.
Let’s talk for a minute about how readers interact with your site and how this affects the way you write for it.A lot of user-interface studies have been done (heat maps, studying eye path, etc.) on how people interact with websites. One of the principles that has come out of all
Security : Never Type Your PasswordOne of the most common ways to gain control of a website, email account, bank account and what not is to have a key logger installed on the computer of the victim. After that everything you type will be saved into a hidden
If you have a website or blog, or if you work with anything related to the Internet, you’ll certainly need to know a bit about search engine optimization (SEO). A good way to get started is to familiarize yourself with the most common terms of the trade, and below you’ll find 20 of them. (For those who already know SEO, consider this post as a refresher!)
1. SEM: Stands for Search Engine Marketing, and as the name implies it involves marketing services or products via search engines. SEM is divided into two main pillars: SEO and PPC. SEO stands for Search Engine Optimization, and it is the practice of optimizing websites to make their pages appear in the organic search results. PPC stands for Pay-Per-Click, and it is the practice of purchasing clicks from search engines. The clicks come from sponsored listings in the search results.
2. Backlink: Also called inlink or simply link, it is an hyperlink on another website pointing back to your own website. Backlinks are important for SEO because they affect directly the PageRank of any web page, influencing its search rankings.
3. PageRank: PageRank is an algorithm that Google uses to estimate the relative important of pages around the web. The basic idea behind the algorithm is the fact that a link from page A to page B can be seen as a vote of trust from page A to page B. The higher the number of links (weighted to their value) to a page, therefore, the higher the probability that such page is important.
4. Linkbait: A linkbait is a piece of web content published on a website or blog with the goal of attracting as many backlinks as possible (in order to improve one’s search rankings). Usually it’s a written piece, but it can also be a video, a picture, a quiz or anything else. A classic example of linkbait are the “Top 10″ lists that tend to become popular on social bookmarking sites.5. Link farm. A link farm is a group of websites where every website links to every other website, with the purpose of artificially increasing the PageRank of all the sites in the
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